Verdict
A flat-fee-per-account DAM and MAM with a free 500GB/5-user tier and unlimited paid users, for teams willing to pilot without much recent independent review evidence.
A self-hosted, permission-based photo/video catalog with album hierarchies, tagging and a large plugin ecosystem, for archives and small orgs willing to maintain their own server as the library grows.
A digital asset management platform layered on Google Drive (or S3/Dropbox), for marketing, creative, and e-commerce teams organizing and sharing brand assets in place.
An enterprise DAM module within Adobe Experience Manager, for large organizations managing thousands to millions of brand assets across marketing channels.
Price published
Yes
Yes
Yes
No
Billed on
Flat price per account by volume; the vendor states there are no per-user fees
Flat price per account by storage; users are unlimited
Flat monthly/annual subscription per plan tier (tiers differ by included user count and storage cap), plus per-additional-teammate add-on fee ($15-25/mo depending on plan) and optional paid feature add-ons (custom fields, watermarking, branding, API, CSV import, Okta SSO, etc.)
No public price list; sales quote required for both packages (Prime and Ultimate). Adobe's own on-premise product description sheet lists separate license metrics per component — AEM Assets itself is licensed 'Per Instance', 'Users' are licensed 'Per User', Brand Portal is licensed 'Per Brand Portal User', and Dynamic Media/Personalized Media are licensed by 'Page Views per month' — so billing is multi-metric and only available via custom quote, not a single flat per-user or per-GB rate.
Deployment
Cloud, On-premise
On-premise, Cloud
Cloud
Cloud, On-premise
Free plan
Yes
Yes
No
No
Free trial
Yes
Yes
No
No
Transparency index
90%
100%
Not checked
Not checked
Most common complaint
On-premise is available only in the enterprise tier, whose price is not published
A ten per cent price rise is announced for 1 September 2026
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Not checked