Verdict
A flat-fee-per-account DAM and MAM with a free 500GB/5-user tier and unlimited paid users, for teams willing to pilot without much recent independent review evidence.
A Nordic/European DAM, with optional PIM, aimed at mid-market brand, retail and ecommerce teams wanting fast onboarding without heavy IT involvement, backed by a 30-day no-commitment trial.
An enterprise DAM module within Adobe Experience Manager, for large organizations managing thousands to millions of brand assets across marketing channels.
A brand-management platform built around a single, always-current source of truth for guidelines, logos and templates, aimed at brand teams working with internal staff and external agencies.
Price published
Yes
No
No
No
Billed on
Flat price per account by volume; the vendor states there are no per-user fees
Depends on configuration; several features are priced separately
No public price list; sales quote required for both packages (Prime and Ultimate). Adobe's own on-premise product description sheet lists separate license metrics per component — AEM Assets itself is licensed 'Per Instance', 'Users' are licensed 'Per User', Brand Portal is licensed 'Per Brand Portal User', and Dynamic Media/Personalized Media are licensed by 'Page Views per month' — so billing is multi-metric and only available via custom quote, not a single flat per-user or per-GB rate.
Monthly active users
Deployment
Cloud, On-premise
Cloud
Cloud, On-premise
Cloud
Free plan
Yes
No
No
No
Free trial
Yes
Yes
No
No
Transparency index
90%
20%
Not checked
30%
Most common complaint
On-premise is available only in the enterprise tier, whose price is not published
Feature-level add-on pricing makes the final figure hard to anticipate before a quote
Not checked
The MAU model favours occasional users, but there is no figure to verify that with