PicaJet
Search Build shortlist

Razuna, Kontainer, Adobe Experience Manager Assets, Cloudinary

Side by side on what we have verified on each vendor’s own pages. Where a fact was not checked, the table says so rather than leaving a blank that reads as “no”.

What decides it · Runs on your own servers

If the files genuinely cannot leave your infrastructure, this is not a close race — the platforms marked No below should not be on the call at all.

Razuna

Yes

Kontainer

No

Adobe Experience Manager Assets

Yes

Cloudinary

No

Everything else

Razuna
Kontainer
Adobe Experience Manager Assets
Cloudinary
Verdict
A flat-fee-per-account DAM and MAM with a free 500GB/5-user tier and unlimited paid users, for teams willing to pilot without much recent independent review evidence.
A Nordic/European DAM, with optional PIM, aimed at mid-market brand, retail and ecommerce teams wanting fast onboarding without heavy IT involvement, backed by a 30-day no-commitment trial.
An enterprise DAM module within Adobe Experience Manager, for large organizations managing thousands to millions of brand assets across marketing channels.
A developer-facing image and video transformation API and CDN, billed from one pooled credit balance covering storage, transformations and bandwidth together.
Price published
Yes
No
No
Yes
Billed on
Flat price per account by volume; the vendor states there are no per-user fees
Depends on configuration; several features are priced separately
No public price list; sales quote required for both packages (Prime and Ultimate). Adobe's own on-premise product description sheet lists separate license metrics per component — AEM Assets itself is licensed 'Per Instance', 'Users' are licensed 'Per User', Brand Portal is licensed 'Per Brand Portal User', and Dynamic Media/Personalized Media are licensed by 'Page Views per month' — so billing is multi-metric and only available via custom quote, not a single flat per-user or per-GB rate.
Credits: one credit is 1,000 transformations, or 1 GB of storage, or 1 GB of video bandwidth
Deployment
Cloud, On-premise
Cloud
Cloud, On-premise
Cloud
Free plan
Yes
No
No
Yes
Free trial
Yes
Yes
No
Yes
Transparency index
90%
20%
Not checked
60%
Most common complaint
On-premise is available only in the enterprise tier, whose price is not published
Feature-level add-on pricing makes the final figure hard to anticipate before a quote
Not checked
Prices are published for the API but not for the DAM, so the product being compared with a DAM still has no price

“Not checked” means exactly that: we have not verified it, not that the platform lacks it. Every other value was read off the vendor’s own pages on the date shown on each platform page.

What to ask on the demo

One question per platform, drawn from what actually goes wrong with it — not a generic checklist. Vendors run the demo; this hands the agenda back to you.

Razuna On-premise is available only in the enterprise tier, whose price is not published — ask them to answer this in writing before the trial.
Kontainer Feature-level add-on pricing makes the final figure hard to anticipate before a quote — ask them to answer this in writing before the trial.
Cloudinary Prices are published for the API but not for the DAM, so the product being compared with a DAM still has no price — ask them to answer this in writing before the trial.

No email required — the page prints as it stands.