Verdict
A flat-fee-per-account DAM and MAM with a free 500GB/5-user tier and unlimited paid users, for teams willing to pilot without much recent independent review evidence.
A visually organized, board-based DAM for photo/image-heavy creative and marketing teams, with a genuinely usable free tier and a history of shifting, steep paid-tier pricing.
An enterprise DAM module within Adobe Experience Manager, for large organizations managing thousands to millions of brand assets across marketing channels.
An open-licence, self-hosted DAM for teams with in-house server admin capability, trading a free licence for the time to run upgrades, tune dependencies and troubleshoot it themselves.
Price published
Yes
No
No
No
Billed on
Flat price per account by volume; the vendor states there are no per-user fees
Credits; users are not billed
No public price list; sales quote required for both packages (Prime and Ultimate). Adobe's own on-premise product description sheet lists separate license metrics per component — AEM Assets itself is licensed 'Per Instance', 'Users' are licensed 'Per User', Brand Portal is licensed 'Per Brand Portal User', and Dynamic Media/Personalized Media are licensed by 'Page Views per month' — so billing is multi-metric and only available via custom quote, not a single flat per-user or per-GB rate.
Self-hosted: no licence fee. Hosted: a user ceiling per tier
Deployment
Cloud, On-premise
Cloud
Cloud, On-premise
Cloud, On-premise
Free plan
Yes
Yes
No
Yes
Free trial
Yes
Yes
No
No
Transparency index
90%
60%
Not checked
60%
Most common complaint
On-premise is available only in the enterprise tier, whose price is not published
The free tier is described in detail while the paid tiers are named only
Not checked
The free route is genuinely free of licence fees but moves hosting, upgrades and support onto you