PicaJet
Search Build shortlist

Cloudinary, PhotoShelter, Phraseanet, Frontify

Side by side on what we have verified on each vendor’s own pages. Where a fact was not checked, the table says so rather than leaving a blank that reads as “no”.

What decides it · Runs on your own servers

If the files genuinely cannot leave your infrastructure, this is not a close race — the platforms marked No below should not be on the call at all.

Cloudinary

No

PhotoShelter

No

Phraseanet

Yes

Frontify

No

Everything else

Cloudinary
PhotoShelter
Phraseanet
Frontify
Verdict
A developer-facing image and video transformation API and CDN, billed from one pooled credit balance covering storage, transformations and bandwidth together.
A cloud portfolio and image-storage platform for individual photographers, with client galleries and built-in print/licensing sales.
A free, self-hosted GPLv3 DAM used by French public-sector, cultural and broadcast institutions with in-house technical staff, now being sunset by its vendor in favor of a paid successor, Phrasea.
A brand-management platform built around a single, always-current source of truth for guidelines, logos and templates, aimed at brand teams working with internal staff and external agencies.
Price published
Yes
No
Yes
No
Billed on
Credits: one credit is 1,000 transformations, or 1 GB of storage, or 1 GB of video bandwidth
Quote-only. Priced per named "Library Seat" (2-5 seats depending on tier, custom for Enterprise) plus a storage allotment per tier (1TB-5TB, custom for Enterprise) and a cap on "Advanced Integrations" (0 to unlimited). Unlimited invited/contributor users and unlimited Social Content Publisher seats included on all/most tiers. Annual or monthly billing toggle shown on the pricing page, but no dollar amounts are published — all tiers show a "Get Pricing" CTA to a demo/sales call.
No licence fee; implementation and support services may be paid
Monthly active users
Deployment
Cloud
Cloud
On-premise
Cloud
Free plan
Yes
No
Yes
No
Free trial
Yes
No
No
No
Transparency index
60%
Not checked
90%
30%
Most common complaint
Prices are published for the API but not for the DAM, so the product being compared with a DAM still has no price
Not checked
The product is mid-generation: Phrasea is announced to replace Phraseanet in 2026
The MAU model favours occasional users, but there is no figure to verify that with

“Not checked” means exactly that: we have not verified it, not that the platform lacks it. Every other value was read off the vendor’s own pages on the date shown on each platform page.

What to ask on the demo

One question per platform, drawn from what actually goes wrong with it — not a generic checklist. Vendors run the demo; this hands the agenda back to you.

Cloudinary Prices are published for the API but not for the DAM, so the product being compared with a DAM still has no price — ask them to answer this in writing before the trial.
Phraseanet The product is mid-generation: Phrasea is announced to replace Phraseanet in 2026 — ask them to answer this in writing before the trial.
Frontify The MAU model favours occasional users, but there is no figure to verify that with — ask them to answer this in writing before the trial.

No email required — the page prints as it stands.