Verdict
A developer-facing image and video transformation API and CDN, billed from one pooled credit balance covering storage, transformations and bandwidth together.
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A DAM module bundled inside the Optimizely CMS/Content Marketing Platform/DXP, for teams already on Optimizely who don't need best-of-breed asset management, bulk operations, or metadata governance.
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Price published
Yes
No
No
Yes
Billed on
Credits: one credit is 1,000 transformations, or 1 GB of storage, or 1 GB of video bandwidth
No genuine dollar pricing is published. The vendor's package-comparison page lists four tiers: Community Edition (free, open-source, self-hosted), Growth (SaaS, shown only as "Starting at $0 Annually" with a free-trial CTA — no real recurring price disclosed), Advanced and Premium (both "Call for a quote"). No billing unit (per user, per SKU, per asset, per GB) is stated anywhere on the site for the paid tiers.
Quoted per customer
Storage ($5 / 100,000 images stored / month), delivery ($1 / 100,000 images delivered / month), and transformations (first 5,000 unique transformations/month free, then $0.50 / 1,000 unique transformations/month). A unique transformation is billed per distinct parameter combination (e.g. same image at 100x100 and 200x200 counts as two). Storage/delivery charges apply only to images hosted in Cloudflare Images; transforming externally-hosted images is billed only under transformations.
Deployment
Cloud
Cloud, On-premise
Cloud
Cloud
Free plan
Yes
No
No
No
Free trial
Yes
No
No
No
Transparency index
60%
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0%
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Most common complaint
Prices are published for the API but not for the DAM, so the product being compared with a DAM still has no price
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Not one tier and not one figure on the pricing page
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