DAM platform profile
Akeneo: DAM software reviewed
A PIM platform with a built-in DAM module, used by manufacturing and ecommerce companies to manage product data and assets; also available as a free open-source Community Edition.
Verdict
Consistently rated 4.4-4.7/5 across G2, Capterra, Gartner Peer Insights, and TrustRadius (Top Rated).
Buy it if
You already need (or are shopping for) a PIM and want product asset management natively unified with product data in one workflow, on a SaaS platform, with AI-assisted keyword tagging and role-based/rights metadata (licensing terms, expiration dates, regional restrictions) built in.
Do not buy it if
You need a standalone, feature-rich DAM (portals/external sharing, watermarking, C2PA, RAW/CAD handling, facial recognition, GIS) as your primary system — Akeneo's own DAM page documents none of these; the DAM is explicitly positioned as a companion to the PIM, not an independent media library. Also avoid if you need transparent, published pricing to budget without a sales call — only the free Community Edition and a non-committal "$0" Growth trial banner are shown; the two higher paid tiers are quote-only.
Where it is strong
- Assets sit in the same model as product data, so a SKU's images inherit its channel, locale and enrichment rules — Vendor Asset Manager documentation
- Carries a TrustRadius Top Rated badge at 4.5/5 from 57 reviews plus 4.7/5 on Gartner Peer Insights across 100+ ratings — TrustRadius, 57 reviews; Gartner Peer Insights
- Asset metadata handles licensing terms, expiration dates and regional restrictions as first-class fields, not free-text notes — Vendor Asset Manager documentation
- The open-source Community Edition is still actively shipped: the 2026-2 release moved it to PHP 8.3 and Elasticsearch 8.17 — GitHub, akeneo/pim-community-dev releases
Where it is weak
- The native Asset Manager belongs to the Enterprise/Serenity tier; on free Community Edition the DAM means a third-party extension — Akeneo edition comparisons and Akeneo App Store connector listings
- Portals, watermarking, C2PA, RAW/CAD handling, facial recognition and GIS are documented nowhere on the vendor's DAM page — Vendor DAM product page
- Only the free edition and a non-committal $0 Growth trial banner are shown; both paid tiers are quote-only — Vendor pricing page
- Every verified-tier score rates the PIM rather than the DAM module, and PeerSpot has collected no Akeneo reviews at all — Gartner Peer Insights / TrustRadius / PeerSpot
Checkable facts
Product signals
Checked against the Wayback Machine
Wayback Machine unreachable via WebFetch in this environment
Reviews, by how much to trust them
Verified tier: Gartner Peer Insights shows Akeneo PIM at 4.7/5 (figures of 118 and 134 ratings appear on different category pages, ~73% five-star) in the Product Information Management Solutions market, and separately 4.4/5 from 5 reviews in the Master Data Management of Product Data Solutions market. TrustRadius shows 4.5/5 from 57 reviews with a 'Top Rated' badge. Incentivized tier (G2 and Capterra share a common owner since the 2026-02-05 deal -- counted as one source, not two): G2 shows Akeneo PIM at 4.4/5 (67% five-star, 29% four-star); Capterra shows 4.7-4.8/5 from roughly 39-40 reviews (100% reported as positive/neutral, 0% negative). Long tail: PeerSpot explicitly has no collected reviews for Akeneo yet ('We have not yet collected reviews for Akeneo'); the akeneo/pim-community-dev GitHub repo has an active public issue tracker used for community bug reports, but this audit could not reliably confirm an exact open-issue count from the fetched view.
Sold as
PIM with DAM Digital asset management
Used in
Manufacturing E-commerce and retail
Verified features
AI tagging Video transcoding and previews Rights and licence expiry Versioning, check-in / check-out Approval workflows Public API SSO and directory sync
Sources
- The dedicated https://www.akeneo.com/pricing/ URL returns a 404; the vendor's actual package-comparison page is at a different URL. checked 2026-08-07 — Akeneo pricing URL (404)
- Growth package shown as "Starting at $0 Annually" with a "Start Free Trial" CTA; Advanced and Premium packages both show "Call for a quote" with "Request a demo" CTAs; all three run on a SaaS-hosted platform ("the flexibility and scalability of a secure, SaaS-hosted platform"); Community Edition listed as free open source with a "Download Now" CTA. checked 2026-08-07 — Akeneo Compare Packages page
- Community Edition is described as "an open-source free PIM" / "forever-free PIM" that you can "download, install, and use ... for free, and directly access its code"; instructs users to "Download, install, host, and customize Akeneo PIM Community Edition per your needs" (self-hosted). checked 2026-08-07 — Akeneo PIM Community Edition page
- Akeneo DAM is positioned as "natively built into Akeneo Product Cloud" for "a single, unified workflow for managing both product information and digital assets"; documents AI keyword tagging, AI asset transformations, AI enrichment, a global CDN, role-based access controls by asset type/product family/channel/region, and metadata tracking for "licensing terms, expiration dates, regional restrictions, approval status"; organizes "images, videos, documents"; text "Eliminate version confusion" and "only approved, channel-ready assets are distributed" indicate versioning and approval-workflow concepts. No mention of portals/external sharing links, watermarking, C2PA, facial recognition, RAW, CAD, GIS, or offline access. checked 2026-08-07 — Akeneo DAM product page
- Akeneo supports SSO using SAML 2.0 and OpenID Connect with integration to major identity providers (Okta, Azure AD, Google Workspace); production environments are hosted on Google Cloud Platform (GCP) — cloud-only for the SaaS product. checked 2026-08-07 — Akeneo Security page
- B2B Manufacturing is a dedicated industry page; it states "Full support for asset management streamlines the delivery of compelling imagery, videos, technical documentation, and more to all sales channels." checked 2026-08-07 — Akeneo B2B Manufacturing page
- Digital Commerce is a dedicated ecommerce-vertical page with retailer customer logos (Myer, Petra, Rural King) and a named case study ("Unlock 2024: Spaenaur"), confirming a genuine ecommerce vertical page rather than generic marketing. checked 2026-08-07 — Akeneo Digital Commerce page
- Sitemap confirms core product line: Akeneo Product Cloud, Akeneo PIM, Akeneo DAM, Supplier Data Manager, Activation, Digital Showroom, PX Insights, plus AI & Automation and Integrations & Extensibility, and Community Edition — establishing DAM as a distinct product alongside PIM (pim-dam positioning). checked 2026-08-07 — Akeneo Sitemap
- Image attribute extensions: gif, jfif, jif, jpeg, jpg, pdf, png, PSD, tif, tiff; File attribute extensions: CSV, doc, docx, mp3, pdf, ppt, pptx, rtf, svg, txt, wav checked 2026-08-09 — Akeneo Help Center - What is an attribute?
- Asset Manager API: full CRUD on assets, asset families, attributes, attribute options; product-link rules, naming conventions, transformations; media types include images, PDF, video links (YouTube/Vimeo), external CDN/DAM references checked 2026-08-09 — Akeneo API Docs - Asset Manager concepts
- Akeneo API documentation covers REST API, GraphQL API, Event Platform, PHP API Client, Supplier Data Manager API, Activation API, with OpenAPI specs, Postman collections and sandbox access checked 2026-08-09 — Akeneo API Documentation (homepage)
- Latest release tag v2026.3 published 2026-03-30T14:14:37Z; prior tag 2026-2 published 2026-02-10T09:37:28Z checked 2026-08-09 — GitHub API - akeneo/pim-community-dev releases
- App Store lists 138 apps across categories (E-commerce, DAM, CMS, ERP, iPaaS, Analytics, Syndication, Translation, AI Cleaning & Enrichment, Print, Data standards, etc.) checked 2026-08-09 — Akeneo App Store
- Named integrations: Adobe Commerce/Magento (Community and Enterprise connectors), Shopify, Salesforce Commerce Cloud, Salesforce, SAP S/4HANA, SAP Commerce Cloud, syndication to 500+ retailers/marketplaces checked 2026-08-09 — Akeneo - Integrations page
- Gartner Peer Insights rating 4.7/5 (118-134 ratings depending on page) in PIM Solutions market; 4.4/5 (5 reviews) in Master Data Management of Product Data Solutions market checked 2026-08-09 — Gartner Peer Insights - Akeneo (via search snippet)
- TrustRadius rating 4.5/5 from 57 reviews, 'Top Rated' badge checked 2026-08-09 — TrustRadius - Akeneo Reviews (via search snippet)
- G2 rating 4.4/5, 67% five-star, 29% four-star checked 2026-08-09 — G2 - Akeneo PIM Reviews (via search snippet)
- Capterra rating 4.7-4.8/5 from ~39-40 reviews checked 2026-08-09 — Capterra - Akeneo Product Cloud Reviews (via search snippet)
- "We have not yet collected reviews for Akeneo" -- no reviews on PeerSpot checked 2026-08-09 — PeerSpot - Akeneo Reviews