Verdict
A brand-guidelines and asset portal for mid-market marketing teams, with a genuine free tier that covers a branded guidelines page but not the full asset library or workflow tools.
A self-hosted, permission-based photo/video catalog with album hierarchies, tagging and a large plugin ecosystem, for archives and small orgs willing to maintain their own server as the library grows.
An image and video API for real-time resizing, compression, and format conversion via URL parameters, built for developers at ecommerce, media, and agency teams.
An open-source PHP/Symfony platform unifying PIM, DAM, CMS and MDM on one codebase, for teams with in-house developers or an integrator partner rather than a marketing team wanting to self-serve.
Price published
No
Yes
Yes
Yes
Billed on
Number of users and the tier selected
Flat price per account by storage; users are unlimited
Consumption-based credits, sold in monthly tiers ($25–$500/mo self-serve, custom above that). Credits are spent on Management (2 credits/GB/month for stored assets), Delivery (1 credit/GB bandwidth), and Transformation (variable by operation). Per-credit rate drops as plan tier rises ($0.25 down to $0.12, monthly billing; slightly cheaper on annual commitment). Each plan also states an implied storage/bandwidth cap in GB.
Annual licence per edition, not per user
Deployment
Cloud
On-premise, Cloud
Cloud
On-premise, Cloud
Free plan
Yes
Yes
No
Yes
Free trial
No
Yes
No
No
Transparency index
40%
100%
Not checked
100%
Most common complaint
The free tier is named while the cost of the next step is not
A ten per cent price rise is announced for 1 September 2026
Not checked
It is a broader platform than a DAM — some capability has to be built rather than switched on