Verdict
A brand-guidelines and asset portal for mid-market marketing teams, with a genuine free tier that covers a branded guidelines page but not the full asset library or workflow tools.
A self-hosted, permission-based photo/video catalog with album hierarchies, tagging and a large plugin ecosystem, for archives and small orgs willing to maintain their own server as the library grows.
An image and video API for real-time resizing, compression, and format conversion via URL parameters, built for developers at ecommerce, media, and agency teams.
A cloud asset library for small-to-mid ecommerce and DTC brands, priced as a flat monthly fee with unlimited users, tiered by storage and downloads.
Price published
No
Yes
Yes
Yes
Billed on
Number of users and the tier selected
Flat price per account by storage; users are unlimited
Consumption-based credits, sold in monthly tiers ($25–$500/mo self-serve, custom above that). Credits are spent on Management (2 credits/GB/month for stored assets), Delivery (1 credit/GB bandwidth), and Transformation (variable by operation). Per-credit rate drops as plan tier rises ($0.25 down to $0.12, monthly billing; slightly cheaper on annual commitment). Each plan also states an implied storage/bandwidth cap in GB.
Flat price per account; users are unlimited, tier set by storage and downloads
Deployment
Cloud
On-premise, Cloud
Cloud
Cloud
Free plan
Yes
Yes
No
No
Free trial
No
Yes
No
No
Transparency index
40%
100%
Not checked
60%
Most common complaint
The free tier is named while the cost of the next step is not
A ten per cent price rise is announced for 1 September 2026
Not checked
The tier is capped by download count as well as volume, which is a less familiar unit to budget against