Brandworkz, Bunny.net, Aprimo, Razuna

Side by side on what we have verified on each vendor’s own pages. Where a fact was not checked, the table says so rather than leaving a blank that reads as “no”.

What decides it · Runs on your own servers

If the files genuinely cannot leave your infrastructure, this is not a close race — the platforms marked No below should not be on the call at all.

Brandworkz

Bunny.net

Aprimo

Razuna

Yes

Everything else

Brandworkz

Bunny.net

Aprimo

Razuna

Verdict

A brand-guidelines and asset portal for mid-market marketing teams, with a genuine free tier that covers a branded guidelines page but not the full asset library or workflow tools.

A CDN and edge-computing platform bundling storage, video streaming, DNS and image optimization, aimed at developers and cost-conscious teams as an alternative to larger CDN providers.

An enterprise marketing-work-management platform with a bundled, AI-tagged DAM, for large brand organisations able to staff a multi-month rollout and a budget well past the list price.

A flat-fee-per-account DAM and MAM with a free 500GB/5-user tier and unlimited paid users, for teams willing to pilot without much recent independent review evidence.

Price published

Yes

Billed on

Number of users and the tier selected

Primarily pay-as-you-go per GB of bandwidth/storage (CDN from $0.01/GB standard, volume network from $0.005/GB down to $0.002/GB; Storage from $0.01/GB standard tier, $0.02/GB edge SSD tier; Stream storage from $0.01/GB and CDN from $0.005/GB), with a $1/month account minimum. Bunny Optimizer is a flat $9.50/month per website (unlimited optimizations). No per-request fees. Enterprise-scale volume (above 2PB) requires contacting sales.

Chosen products and number of users

Flat price per account by volume; the vendor states there are no per-user fees

Deployment

Cloud

Cloud, On-premise

Free plan

Yes

Free trial

Yes

Transparency index

40%

Not checked

10%

90%

Most common complaint

The free tier is named while the cost of the next step is not

Not checked

A modular line-up means the total is assembled from several unknowns

On-premise is available only in the enterprise tier, whose price is not published

“Not checked” means exactly that: we have not verified it, not that the platform lacks it. Every other value was read off the vendor’s own pages on the date shown on each platform page.

What to ask on the demo

One question per platform, drawn from what actually goes wrong with it — not a generic checklist. Vendors run the demo; this hands the agenda back to you.

Brandworkz The free tier is named while the cost of the next step is not — ask them to answer this in writing before the trial.

Aprimo A modular line-up means the total is assembled from several unknowns — ask them to answer this in writing before the trial.

Razuna On-premise is available only in the enterprise tier, whose price is not published — ask them to answer this in writing before the trial.

No email required — the page prints as it stands.