Verdict
A visually organized, board-based DAM for photo/image-heavy creative and marketing teams, with a genuinely usable free tier and a history of shifting, steep paid-tier pricing.
A disk-native photo cataloguer and batch editor sold as a one-off perpetual licence, for photographers with large libraries who don't need Lightroom/Capture One-level RAW editing.
An open-source DAM, CMS, and PIM platform combining asset, content, and product management for mid-to-large enterprises in banking, insurance, and retail.
A self-hosted file-sync and collaboration platform some organisations stretch into asset-library duty; tagging, batch metadata editing and dynamic tag-based collections are still limited or missing.
Price published
No
Yes
No
Yes
Billed on
Credits; users are not billed
One-off perpetual licence; a cloud subscription is sold separately
Cloud service: billed by storage capacity (GB) plus which optional modules you select; user accounts are unlimited/uncapped. No public price list — pricing is obtained via a configurator/calculator or by requesting a quote. On-premise/hosted deployments use Free, Standard, and Enterprise license editions (feature-gated), also quote-only. A non-commercial Free Edition exists with no disclosed price.
Subscription per user per year, cheaper at volume
Deployment
Cloud
On-premise
Cloud, On-premise
On-premise, Cloud
Free plan
Yes
No
No
Yes
Free trial
Yes
Yes
No
No
Transparency index
60%
90%
Not checked
80%
Most common complaint
The free tier is described in detail while the paid tiers are named only
The published prices are promotional and dated; list price is roughly double
Not checked
It is a file platform with DAM features rather than a DAM: asset-level metadata and rights are thinner