Verdict
An open-licence, self-hosted DAM for teams with in-house server admin capability, trading a free licence for the time to run upgrades, tune dependencies and troubleshoot it themselves.
A DAM with built-in templated content production, for multi-market or franchise brands whose local offices need to self-serve on-brand assets without looping in central design.
A combined PIM and DAM platform for managing product data and media, built for SMB and mid-market ecommerce brands, manufacturers, and agencies.
A visually organized, board-based DAM for photo/image-heavy creative and marketing teams, with a genuinely usable free tier and a history of shifting, steep paid-tier pricing.
Price published
No
No
Yes
No
Billed on
Self-hosted: no licence fee. Hosted: a user ceiling per tier
The set of solutions chosen
Tiered plans priced by SKU (product) count, not by user seat — all plans include unlimited user seats. Each tier also caps monthly AI credits, API calls/hour, and DAM file storage + CDN traffic (GB/month). Standard is free (500 SKUs, 50GB storage); Pro is $499/mo (50,000 SKUs, 750GB storage); Enterprise is custom/quote-only (unlimited SKUs, custom storage). Optional flat-fee add-ons (Product Feeds $300/mo, Brand Portals $300/mo, Product Data Sheets $200/mo) and one-time onboarding fees ($0 / $3,000 / custom).
Credits; users are not billed
Deployment
Cloud, On-premise
Cloud
Cloud
Cloud
Free plan
Yes
No
No
Yes
Free trial
No
No
No
Yes
Transparency index
60%
10%
Not checked
60%
Most common complaint
The free route is genuinely free of licence fees but moves hosting, upgrades and support onto you
A twelve-month minimum commitment at a price you cannot know in advance
Not checked
The free tier is described in detail while the paid tiers are named only