Verdict
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An enterprise headless CMS and composable DXP for developer-led teams needing multi-channel content delivery, with a native asset-management module that's newer and thinly reviewed.
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An open-licence, self-hosted DAM for teams with in-house server admin capability, trading a free licence for the time to run upgrades, tune dependencies and troubleshoot it themselves.
Price published
Yes
No
Yes
No
Billed on
Tiered plans priced by SKU (product) count, not by user seat — all plans include unlimited user seats. Each tier also caps monthly AI credits, API calls/hour, and DAM file storage + CDN traffic (GB/month). Standard is free (500 SKUs, 50GB storage); Pro is $499/mo (50,000 SKUs, 750GB storage); Enterprise is custom/quote-only (unlimited SKUs, custom storage). Optional flat-fee add-ons (Product Feeds $300/mo, Brand Portals $300/mo, Product Data Sheets $200/mo) and one-time onboarding fees ($0 / $3,000 / custom).
Quoted per customer
Storage ($5 / 100,000 images stored / month), delivery ($1 / 100,000 images delivered / month), and transformations (first 5,000 unique transformations/month free, then $0.50 / 1,000 unique transformations/month). A unique transformation is billed per distinct parameter combination (e.g. same image at 100x100 and 200x200 counts as two). Storage/delivery charges apply only to images hosted in Cloudflare Images; transforming externally-hosted images is billed only under transformations.
Self-hosted: no licence fee. Hosted: a user ceiling per tier
Deployment
Cloud
Cloud
Cloud
Cloud, On-premise
Free plan
No
Yes
No
Yes
Free trial
No
No
No
No
Transparency index
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30%
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60%
Most common complaint
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A free start exists, but the terms for moving to a paid tier are not on the page
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The free route is genuinely free of licence fees but moves hosting, upgrades and support onto you