Verdict
A digital asset management platform layered on Google Drive (or S3/Dropbox), for marketing, creative, and e-commerce teams organizing and sharing brand assets in place.
A cloud DAM billed by storage and configuration rather than seat count, aimed at agencies and distributed marketing teams with large or growing user bases where per-seat pricing would balloon.
An enterprise DAM module within Adobe Experience Manager, for large organizations managing thousands to millions of brand assets across marketing channels.
A DAM module bundled inside the Optimizely CMS/Content Marketing Platform/DXP, for teams already on Optimizely who don't need best-of-breed asset management, bulk operations, or metadata governance.
Price published
Yes
No
No
No
Billed on
Flat monthly/annual subscription per plan tier (tiers differ by included user count and storage cap), plus per-additional-teammate add-on fee ($15-25/mo depending on plan) and optional paid feature add-ons (custom fields, watermarking, branding, API, CSV import, Okta SSO, etc.)
Not per user — the vendor states unlimited users and permission groups
No public price list; sales quote required for both packages (Prime and Ultimate). Adobe's own on-premise product description sheet lists separate license metrics per component — AEM Assets itself is licensed 'Per Instance', 'Users' are licensed 'Per User', Brand Portal is licensed 'Per Brand Portal User', and Dynamic Media/Personalized Media are licensed by 'Page Views per month' — so billing is multi-metric and only available via custom quote, not a single flat per-user or per-GB rate.
Quoted per customer
Deployment
Cloud
Cloud
Cloud, On-premise
Cloud
Free plan
No
No
No
No
Free trial
No
No
No
No
Transparency index
Not checked
20%
Not checked
0%
Most common complaint
Not checked
The promise not to charge per user is prominent, but there is no figure to compare it against
Not checked
Not one tier and not one figure on the pricing page