Verdict
A DAM platform for brand and marketing teams, built for real-time camera-to-cloud photo and video distribution during live events.
A combined PIM and DAM platform for managing product data and media, built for SMB and mid-market ecommerce brands, manufacturers, and agencies.
An enterprise DAM module within Adobe Experience Manager, for large organizations managing thousands to millions of brand assets across marketing channels.
A DAM built around search and tagging for mid-market teams, with unlimited free view-only accounts but per-seat pricing for editors that only appears after a sales quote.
Price published
No
Yes
No
No
Billed on
Plan tiers differ by number of Library (admin) seats and storage (TB); unlimited invited/contributor users on every tier. No dollar figures published — all tiers show a "Get Pricing" CTA leading to a sales/demo form.
Tiered plans priced by SKU (product) count, not by user seat — all plans include unlimited user seats. Each tier also caps monthly AI credits, API calls/hour, and DAM file storage + CDN traffic (GB/month). Standard is free (500 SKUs, 50GB storage); Pro is $499/mo (50,000 SKUs, 750GB storage); Enterprise is custom/quote-only (unlimited SKUs, custom storage). Optional flat-fee add-ons (Product Feeds $300/mo, Brand Portals $300/mo, Product Data Sheets $200/mo) and one-time onboarding fees ($0 / $3,000 / custom).
No public price list; sales quote required for both packages (Prime and Ultimate). Adobe's own on-premise product description sheet lists separate license metrics per component — AEM Assets itself is licensed 'Per Instance', 'Users' are licensed 'Per User', Brand Portal is licensed 'Per Brand Portal User', and Dynamic Media/Personalized Media are licensed by 'Page Views per month' — so billing is multi-metric and only available via custom quote, not a single flat per-user or per-GB rate.
Team size and storage volume
Deployment
Cloud
Cloud
Cloud, On-premise
Cloud
Free plan
No
No
No
No
Free trial
No
No
No
Yes
Transparency index
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20%
Most common complaint
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The tiers are named and described but cannot be compared on cost