PicaJet
Search Build shortlist

PhotoShelter Brands, Cloudflare Images, Cloudinary, Lytho

Side by side on what we have verified on each vendor’s own pages. Where a fact was not checked, the table says so rather than leaving a blank that reads as “no”.

What decides it · Publishes a price

One of these tells you the order of magnitude before you speak to anyone, and the others do not. That difference sets how long your evaluation takes, whatever the software does.

PhotoShelter Brands

No

Cloudflare Images

Yes

Cloudinary

Yes

Lytho

No

Everything else

PhotoShelter Brands
Cloudflare Images
Cloudinary
Lytho
Verdict
A DAM platform for brand and marketing teams, built for real-time camera-to-cloud photo and video distribution during live events.
A cloud service for storing, resizing, optimizing and delivering images via API and CDN, aimed at developers building web and mobile apps that handle images at scale.
A developer-facing image and video transformation API and CDN, billed from one pooled credit balance covering storage, transformations and bandwidth together.
A combined creative-operations platform pairing brand-portal DAM with proofing and approval workflows, for in-house teams that want both under one roof rather than a DAM-only search specialist.
Price published
No
Yes
Yes
No
Billed on
Plan tiers differ by number of Library (admin) seats and storage (TB); unlimited invited/contributor users on every tier. No dollar figures published — all tiers show a "Get Pricing" CTA leading to a sales/demo form.
Storage ($5 / 100,000 images stored / month), delivery ($1 / 100,000 images delivered / month), and transformations (first 5,000 unique transformations/month free, then $0.50 / 1,000 unique transformations/month). A unique transformation is billed per distinct parameter combination (e.g. same image at 100x100 and 200x200 counts as two). Storage/delivery charges apply only to images hosted in Cloudflare Images; transforming externally-hosted images is billed only under transformations.
Credits: one credit is 1,000 transformations, or 1 GB of storage, or 1 GB of video bandwidth
Team size, product mix and configuration
Deployment
Cloud
Cloud
Cloud
Cloud
Free plan
No
No
Yes
No
Free trial
No
No
Yes
No
Transparency index
Not checked
Not checked
60%
10%
Most common complaint
Not checked
Not checked
Prices are published for the API but not for the DAM, so the product being compared with a DAM still has no price
The tiers are named but cannot be compared on cost

“Not checked” means exactly that: we have not verified it, not that the platform lacks it. Every other value was read off the vendor’s own pages on the date shown on each platform page.

What to ask on the demo

One question per platform, drawn from what actually goes wrong with it — not a generic checklist. Vendors run the demo; this hands the agenda back to you.

Cloudinary Prices are published for the API but not for the DAM, so the product being compared with a DAM still has no price — ask them to answer this in writing before the trial.
Lytho The tiers are named but cannot be compared on cost — ask them to answer this in writing before the trial.

No email required — the page prints as it stands.