Verdict
A DAM with built-in templated content production, for multi-market or franchise brands whose local offices need to self-serve on-brand assets without looping in central design.
An on-premise DAM known for deep metadata and search, for existing Portfolio users who size and maintain their own server, now under Axle AI ownership after a March 2026 acquisition.
An enterprise DAM module within Adobe Experience Manager, for large organizations managing thousands to millions of brand assets across marketing channels.
A developer-facing image and video transformation API and CDN, billed from one pooled credit balance covering storage, transformations and bandwidth together.
Price published
No
No
No
Yes
Billed on
The set of solutions chosen
Quoted per customer; the licensing model was preserved through the change of owner
No public price list; sales quote required for both packages (Prime and Ultimate). Adobe's own on-premise product description sheet lists separate license metrics per component — AEM Assets itself is licensed 'Per Instance', 'Users' are licensed 'Per User', Brand Portal is licensed 'Per Brand Portal User', and Dynamic Media/Personalized Media are licensed by 'Page Views per month' — so billing is multi-metric and only available via custom quote, not a single flat per-user or per-GB rate.
Credits: one credit is 1,000 transformations, or 1 GB of storage, or 1 GB of video bandwidth
Deployment
Cloud
On-premise
Cloud, On-premise
Cloud
Free plan
No
No
No
Yes
Free trial
No
No
No
Yes
Transparency index
10%
25%
Not checked
60%
Most common complaint
A twelve-month minimum commitment at a price you cannot know in advance
It changed hands in March 2026, so anything written before that date describes it as an Extensis product
Not checked
Prices are published for the API but not for the DAM, so the product being compared with a DAM still has no price