Verdict
A DAM module bundled inside the Optimizely CMS/Content Marketing Platform/DXP, for teams already on Optimizely who don't need best-of-breed asset management, bulk operations, or metadata governance.
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A developer-facing image and video transformation API and CDN, billed from one pooled credit balance covering storage, transformations and bandwidth together.
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Price published
No
No
Yes
Yes
Billed on
Quoted per customer
Not disclosed publicly. Plans are differentiated by number of admin users, storage (TB), and number of portals (e.g. Essential: 5 admin users/1TB; Signature: 20 admin users/2TB/3 portals; Premium: 50 admin users/5TB/5 portals); exact per-unit or per-tier prices are not published, visitors must request a consult.
Credits: one credit is 1,000 transformations, or 1 GB of storage, or 1 GB of video bandwidth
Tiered plans priced by SKU (product) count, not by user seat — all plans include unlimited user seats. Each tier also caps monthly AI credits, API calls/hour, and DAM file storage + CDN traffic (GB/month). Standard is free (500 SKUs, 50GB storage); Pro is $499/mo (50,000 SKUs, 750GB storage); Enterprise is custom/quote-only (unlimited SKUs, custom storage). Optional flat-fee add-ons (Product Feeds $300/mo, Brand Portals $300/mo, Product Data Sheets $200/mo) and one-time onboarding fees ($0 / $3,000 / custom).
Deployment
Cloud
Cloud, On-premise, Hybrid
Cloud
Cloud
Free plan
No
No
Yes
No
Free trial
No
No
Yes
No
Transparency index
0%
Not checked
60%
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Most common complaint
Not one tier and not one figure on the pricing page
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Prices are published for the API but not for the DAM, so the product being compared with a DAM still has no price
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