Verdict
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A brand-management platform built around a single, always-current source of truth for guidelines, logos and templates, aimed at brand teams working with internal staff and external agencies.
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A developer-facing image and video transformation API and CDN, billed from one pooled credit balance covering storage, transformations and bandwidth together.
Price published
No
No
Yes
Yes
Billed on
Cloud service: billed by storage capacity (GB) plus which optional modules you select; user accounts are unlimited/uncapped. No public price list — pricing is obtained via a configurator/calculator or by requesting a quote. On-premise/hosted deployments use Free, Standard, and Enterprise license editions (feature-gated), also quote-only. A non-commercial Free Edition exists with no disclosed price.
Monthly active users
Primarily pay-as-you-go per GB of bandwidth/storage (CDN from $0.01/GB standard, volume network from $0.005/GB down to $0.002/GB; Storage from $0.01/GB standard tier, $0.02/GB edge SSD tier; Stream storage from $0.01/GB and CDN from $0.005/GB), with a $1/month account minimum. Bunny Optimizer is a flat $9.50/month per website (unlimited optimizations). No per-request fees. Enterprise-scale volume (above 2PB) requires contacting sales.
Credits: one credit is 1,000 transformations, or 1 GB of storage, or 1 GB of video bandwidth
Deployment
Cloud, On-premise
Cloud
Cloud
Cloud
Free plan
No
No
No
Yes
Free trial
No
No
No
Yes
Transparency index
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30%
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60%
Most common complaint
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The MAU model favours occasional users, but there is no figure to verify that with
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Prices are published for the API but not for the DAM, so the product being compared with a DAM still has no price