Verdict
A modular, metadata-heavy DAM aimed at large organisations with IT capacity to manage taxonomy, sold through quote-based pricing with on-prem and private-cloud options.
A disk-native photo cataloguer and batch editor sold as a one-off perpetual licence, for photographers with large libraries who don't need Lightroom/Capture One-level RAW editing.
An enterprise DAM module within Adobe Experience Manager, for large organizations managing thousands to millions of brand assets across marketing channels.
A developer-facing image and video transformation API and CDN, billed from one pooled credit balance covering storage, transformations and bandwidth together.
Price published
No
Yes
No
Yes
Billed on
A modular model — you pay for the modules you take
One-off perpetual licence; a cloud subscription is sold separately
No public price list; sales quote required for both packages (Prime and Ultimate). Adobe's own on-premise product description sheet lists separate license metrics per component — AEM Assets itself is licensed 'Per Instance', 'Users' are licensed 'Per User', Brand Portal is licensed 'Per Brand Portal User', and Dynamic Media/Personalized Media are licensed by 'Page Views per month' — so billing is multi-metric and only available via custom quote, not a single flat per-user or per-GB rate.
Credits: one credit is 1,000 transformations, or 1 GB of storage, or 1 GB of video bandwidth
Deployment
Cloud
On-premise
Cloud, On-premise
Cloud
Free plan
No
No
No
Yes
Free trial
No
Yes
No
Yes
Transparency index
10%
90%
Not checked
60%
Most common complaint
The pricing page works as a lead form rather than a price list
The published prices are promotional and dated; list price is roughly double
Not checked
Prices are published for the API but not for the DAM, so the product being compared with a DAM still has no price