PicaJet
Search Build shortlist

Filestack, Cloudflare Images, Phraseanet, Optimizely

Side by side on what we have verified on each vendor’s own pages. Where a fact was not checked, the table says so rather than leaving a blank that reads as “no”.

What decides it · Runs on your own servers

If the files genuinely cannot leave your infrastructure, this is not a close race — the platforms marked No below should not be on the call at all.

Filestack

No

Cloudflare Images

No

Phraseanet

Yes

Optimizely

No

Everything else

Filestack
Cloudflare Images
Phraseanet
Optimizely
Verdict
A file upload, transformation, and delivery API with a drop-in picker for 20+ sources, for developers adding file handling to web and mobile apps.
A cloud service for storing, resizing, optimizing and delivering images via API and CDN, aimed at developers building web and mobile apps that handle images at scale.
A free, self-hosted GPLv3 DAM used by French public-sector, cultural and broadcast institutions with in-house technical staff, now being sunset by its vendor in favor of a paid successor, Phrasea.
A DAM module bundled inside the Optimizely CMS/Content Marketing Platform/DXP, for teams already on Optimizely who don't need best-of-breed asset management, bulk operations, or metadata governance.
Price published
Yes
Yes
Yes
No
Billed on
Monthly subscription tiers with bundled resource allowances (bandwidth in GB, uploads counted per file, transformations per file/image operation, storage in GB, number of team members), plus per-unit overage fees once a tier's allowance is exceeded (e.g. Start plan overage is $0.2/GB bandwidth).
Storage ($5 / 100,000 images stored / month), delivery ($1 / 100,000 images delivered / month), and transformations (first 5,000 unique transformations/month free, then $0.50 / 1,000 unique transformations/month). A unique transformation is billed per distinct parameter combination (e.g. same image at 100x100 and 200x200 counts as two). Storage/delivery charges apply only to images hosted in Cloudflare Images; transforming externally-hosted images is billed only under transformations.
No licence fee; implementation and support services may be paid
Quoted per customer
Deployment
Cloud
Cloud
On-premise
Cloud
Free plan
No
No
Yes
No
Free trial
No
No
No
No
Transparency index
Not checked
Not checked
90%
0%
Most common complaint
Not checked
Not checked
The product is mid-generation: Phrasea is announced to replace Phraseanet in 2026
Not one tier and not one figure on the pricing page

“Not checked” means exactly that: we have not verified it, not that the platform lacks it. Every other value was read off the vendor’s own pages on the date shown on each platform page.

What to ask on the demo

One question per platform, drawn from what actually goes wrong with it — not a generic checklist. Vendors run the demo; this hands the agenda back to you.

Phraseanet The product is mid-generation: Phrasea is announced to replace Phraseanet in 2026 — ask them to answer this in writing before the trial.
Optimizely Not one tier and not one figure on the pricing page — ask them to answer this in writing before the trial.

No email required — the page prints as it stands.