Verdict
Free, open-source, cross-platform photo cataloging software for large RAW libraries, with tagging, geotagging and duplicate detection, meant to pair with a separate RAW editor.
An open-source PHP/Symfony platform unifying PIM, DAM, CMS and MDM on one codebase, for teams with in-house developers or an integrator partner rather than a marketing team wanting to self-serve.
An enterprise DAM module within Adobe Experience Manager, for large organizations managing thousands to millions of brand assets across marketing channels.
A cloud asset library for small-to-mid ecommerce and DTC brands, priced as a flat monthly fee with unlimited users, tiered by storage and downloads.
Price published
Yes
Yes
No
Yes
Billed on
Free software, no licence fee
Annual licence per edition, not per user
No public price list; sales quote required for both packages (Prime and Ultimate). Adobe's own on-premise product description sheet lists separate license metrics per component — AEM Assets itself is licensed 'Per Instance', 'Users' are licensed 'Per User', Brand Portal is licensed 'Per Brand Portal User', and Dynamic Media/Personalized Media are licensed by 'Page Views per month' — so billing is multi-metric and only available via custom quote, not a single flat per-user or per-GB rate.
Flat price per account; users are unlimited, tier set by storage and downloads
Deployment
On-premise
On-premise, Cloud
Cloud, On-premise
Cloud
Free plan
Yes
Yes
No
No
Free trial
No
No
No
No
Transparency index
100%
100%
Not checked
60%
Most common complaint
It has no collaboration, permissions or approvals by design
It is a broader platform than a DAM — some capability has to be built rather than switched on
Not checked
The tier is capped by download count as well as volume, which is a less familiar unit to budget against