PicaJet
Search Build shortlist

Daminion, Lytho, Cloudflare Images, Optimizely

Side by side on what we have verified on each vendor’s own pages. Where a fact was not checked, the table says so rather than leaving a blank that reads as “no”.

What decides it · Runs on your own servers

If the files genuinely cannot leave your infrastructure, this is not a close race — the platforms marked No below should not be on the call at all.

Daminion

Yes

Lytho

No

Cloudflare Images

No

Optimizely

No

Everything else

Daminion
Lytho
Cloudflare Images
Optimizely
Verdict
A DAM offered as both cloud and on-premise, aimed at small-to-mid teams that want fast metadata-driven search over large asset libraries and want files to stay on their own infrastructure.
A combined creative-operations platform pairing brand-portal DAM with proofing and approval workflows, for in-house teams that want both under one roof rather than a DAM-only search specialist.
A cloud service for storing, resizing, optimizing and delivering images via API and CDN, aimed at developers building web and mobile apps that handle images at scale.
A DAM module bundled inside the Optimizely CMS/Content Marketing Platform/DXP, for teams already on Optimizely who don't need best-of-breed asset management, bulk operations, or metadata governance.
Price published
No
No
Yes
No
Billed on
Annual subscription covering all features, integrations, updates and support
Team size, product mix and configuration
Storage ($5 / 100,000 images stored / month), delivery ($1 / 100,000 images delivered / month), and transformations (first 5,000 unique transformations/month free, then $0.50 / 1,000 unique transformations/month). A unique transformation is billed per distinct parameter combination (e.g. same image at 100x100 and 200x200 counts as two). Storage/delivery charges apply only to images hosted in Cloudflare Images; transforming externally-hosted images is billed only under transformations.
Quoted per customer
Deployment
Cloud, On-premise
Cloud
Cloud
Cloud
Free plan
No
No
No
No
Free trial
No
No
No
No
Transparency index
30%
10%
Not checked
0%
Most common complaint
Like the platforms it competes with, it asks for a form submission before naming a price
The tiers are named but cannot be compared on cost
Not checked
Not one tier and not one figure on the pricing page

“Not checked” means exactly that: we have not verified it, not that the platform lacks it. Every other value was read off the vendor’s own pages on the date shown on each platform page.

What to ask on the demo

One question per platform, drawn from what actually goes wrong with it — not a generic checklist. Vendors run the demo; this hands the agenda back to you.

Daminion Like the platforms it competes with, it asks for a form submission before naming a price — ask them to answer this in writing before the trial.
Lytho The tiers are named but cannot be compared on cost — ask them to answer this in writing before the trial.
Optimizely Not one tier and not one figure on the pricing page — ask them to answer this in writing before the trial.

No email required — the page prints as it stands.