Verdict
A DAM offered as both cloud and on-premise, aimed at small-to-mid teams that want fast metadata-driven search over large asset libraries and want files to stay on their own infrastructure.
A developer-facing image and video transformation API and CDN, billed from one pooled credit balance covering storage, transformations and bandwidth together.
A combined PIM and DAM platform for managing product data and media, built for SMB and mid-market ecommerce brands, manufacturers, and agencies.
An enterprise DAM module within Adobe Experience Manager, for large organizations managing thousands to millions of brand assets across marketing channels.
Price published
No
Yes
Yes
No
Billed on
Annual subscription covering all features, integrations, updates and support
Credits: one credit is 1,000 transformations, or 1 GB of storage, or 1 GB of video bandwidth
Tiered plans priced by SKU (product) count, not by user seat — all plans include unlimited user seats. Each tier also caps monthly AI credits, API calls/hour, and DAM file storage + CDN traffic (GB/month). Standard is free (500 SKUs, 50GB storage); Pro is $499/mo (50,000 SKUs, 750GB storage); Enterprise is custom/quote-only (unlimited SKUs, custom storage). Optional flat-fee add-ons (Product Feeds $300/mo, Brand Portals $300/mo, Product Data Sheets $200/mo) and one-time onboarding fees ($0 / $3,000 / custom).
No public price list; sales quote required for both packages (Prime and Ultimate). Adobe's own on-premise product description sheet lists separate license metrics per component — AEM Assets itself is licensed 'Per Instance', 'Users' are licensed 'Per User', Brand Portal is licensed 'Per Brand Portal User', and Dynamic Media/Personalized Media are licensed by 'Page Views per month' — so billing is multi-metric and only available via custom quote, not a single flat per-user or per-GB rate.
Deployment
Cloud, On-premise
Cloud
Cloud
Cloud, On-premise
Free plan
No
Yes
No
No
Free trial
No
Yes
No
No
Transparency index
30%
60%
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Most common complaint
Like the platforms it competes with, it asks for a form submission before naming a price
Prices are published for the API but not for the DAM, so the product being compared with a DAM still has no price
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