Bunny.net, HyperCMS, Brandworkz, Cloudinary

Side by side on what we have verified on each vendor’s own pages. Where a fact was not checked, the table says so rather than leaving a blank that reads as “no”.

What decides it · Runs on your own servers

If the files genuinely cannot leave your infrastructure, this is not a close race — the platforms marked No below should not be on the call at all.

Bunny.net

HyperCMS

Yes

Brandworkz

Cloudinary

Everything else

Bunny.net

HyperCMS

Brandworkz

Cloudinary

Verdict

A CDN and edge-computing platform bundling storage, video streaming, DNS and image optimization, aimed at developers and cost-conscious teams as an alternative to larger CDN providers.

An open-source DAM, CMS, and PIM platform combining asset, content, and product management for mid-to-large enterprises in banking, insurance, and retail.

A brand-guidelines and asset portal for mid-market marketing teams, with a genuine free tier that covers a branded guidelines page but not the full asset library or workflow tools.

A developer-facing image and video transformation API and CDN, billed from one pooled credit balance covering storage, transformations and bandwidth together.

Price published

Yes

Billed on

Primarily pay-as-you-go per GB of bandwidth/storage (CDN from $0.01/GB standard, volume network from $0.005/GB down to $0.002/GB; Storage from $0.01/GB standard tier, $0.02/GB edge SSD tier; Stream storage from $0.01/GB and CDN from $0.005/GB), with a $1/month account minimum. Bunny Optimizer is a flat $9.50/month per website (unlimited optimizations). No per-request fees. Enterprise-scale volume (above 2PB) requires contacting sales.

Cloud service: billed by storage capacity (GB) plus which optional modules you select; user accounts are unlimited/uncapped. No public price list — pricing is obtained via a configurator/calculator or by requesting a quote. On-premise/hosted deployments use Free, Standard, and Enterprise license editions (feature-gated), also quote-only. A non-commercial Free Edition exists with no disclosed price.

Number of users and the tier selected

Credits: one credit is 1,000 transformations, or 1 GB of storage, or 1 GB of video bandwidth

Deployment

Cloud

Cloud, On-premise

Cloud

Free plan

Yes

Free trial

Yes

Transparency index

Not checked

40%

60%

Most common complaint

Not checked

The free tier is named while the cost of the next step is not

Prices are published for the API but not for the DAM, so the product being compared with a DAM still has no price

“Not checked” means exactly that: we have not verified it, not that the platform lacks it. Every other value was read off the vendor’s own pages on the date shown on each platform page.

What to ask on the demo

One question per platform, drawn from what actually goes wrong with it — not a generic checklist. Vendors run the demo; this hands the agenda back to you.

Brandworkz The free tier is named while the cost of the next step is not — ask them to answer this in writing before the trial.

Cloudinary Prices are published for the API but not for the DAM, so the product being compared with a DAM still has no price — ask them to answer this in writing before the trial.

No email required — the page prints as it stands.