Verdict
A headless content-and-commerce platform with a bundled DAM module, for retail/ecommerce teams that want a marketer-friendly UI and can tolerate slower publish times.
A DAM built around search and tagging for mid-market teams, with unlimited free view-only accounts but per-seat pricing for editors that only appears after a sales quote.
An enterprise DAM module within Adobe Experience Manager, for large organizations managing thousands to millions of brand assets across marketing channels.
An open-source DAM, CMS, and PIM platform combining asset, content, and product management for mid-to-large enterprises in banking, insurance, and retail.
Price published
No
No
No
No
Billed on
Content volume, storage and depth of automation
Team size and storage volume
No public price list; sales quote required for both packages (Prime and Ultimate). Adobe's own on-premise product description sheet lists separate license metrics per component — AEM Assets itself is licensed 'Per Instance', 'Users' are licensed 'Per User', Brand Portal is licensed 'Per Brand Portal User', and Dynamic Media/Personalized Media are licensed by 'Page Views per month' — so billing is multi-metric and only available via custom quote, not a single flat per-user or per-GB rate.
Cloud service: billed by storage capacity (GB) plus which optional modules you select; user accounts are unlimited/uncapped. No public price list — pricing is obtained via a configurator/calculator or by requesting a quote. On-premise/hosted deployments use Free, Standard, and Enterprise license editions (feature-gated), also quote-only. A non-commercial Free Edition exists with no disclosed price.
Deployment
Cloud
Cloud
Cloud, On-premise
Cloud, On-premise
Free plan
No
No
No
No
Free trial
No
Yes
No
No
Transparency index
10%
20%
Not checked
Not checked
Most common complaint
Neither tiers nor ranges
The tiers are named and described but cannot be compared on cost
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