Air, Kontainer, Adobe Experience Manager Assets, NetX

Side by side on what we have verified on each vendor’s own pages. Where a fact was not checked, the table says so rather than leaving a blank that reads as “no”.

What decides it · Runs on your own servers

If the files genuinely cannot leave your infrastructure, this is not a close race — the platforms marked No below should not be on the call at all.

Air

Kontainer

Adobe Experience Manager Assets

Yes

NetX

Yes

Everything else

Air

Kontainer

Adobe Experience Manager Assets

NetX

Verdict

A visually organized, board-based DAM for photo/image-heavy creative and marketing teams, with a genuinely usable free tier and a history of shifting, steep paid-tier pricing.

A Nordic/European DAM, with optional PIM, aimed at mid-market brand, retail and ecommerce teams wanting fast onboarding without heavy IT involvement, backed by a 30-day no-commitment trial.

An enterprise DAM module within Adobe Experience Manager, for large organizations managing thousands to millions of brand assets across marketing channels.

A digital asset management platform for enterprises, agencies, museums, and nonprofits, paired with in-house consulting and data-migration services.

Price published

Billed on

Credits; users are not billed

Depends on configuration; several features are priced separately

No public price list; sales quote required for both packages (Prime and Ultimate). Adobe's own on-premise product description sheet lists separate license metrics per component — AEM Assets itself is licensed 'Per Instance', 'Users' are licensed 'Per User', Brand Portal is licensed 'Per Brand Portal User', and Dynamic Media/Personalized Media are licensed by 'Page Views per month' — so billing is multi-metric and only available via custom quote, not a single flat per-user or per-GB rate.

Not disclosed publicly. Plans are differentiated by number of admin users, storage (TB), and number of portals (e.g. Essential: 5 admin users/1TB; Signature: 20 admin users/2TB/3 portals; Premium: 50 admin users/5TB/5 portals); exact per-unit or per-tier prices are not published, visitors must request a consult.

Deployment

Cloud

Cloud, On-premise

Cloud, On-premise, Hybrid

Free plan

Yes

Free trial

Yes

Transparency index

60%

20%

Not checked

Most common complaint

The free tier is described in detail while the paid tiers are named only

Feature-level add-on pricing makes the final figure hard to anticipate before a quote

Not checked

“Not checked” means exactly that: we have not verified it, not that the platform lacks it. Every other value was read off the vendor’s own pages on the date shown on each platform page.

What to ask on the demo

One question per platform, drawn from what actually goes wrong with it — not a generic checklist. Vendors run the demo; this hands the agenda back to you.

Air The free tier is described in detail while the paid tiers are named only — ask them to answer this in writing before the trial.

Kontainer Feature-level add-on pricing makes the final figure hard to anticipate before a quote — ask them to answer this in writing before the trial.

No email required — the page prints as it stands.