Verdict
A visually organized, board-based DAM for photo/image-heavy creative and marketing teams, with a genuinely usable free tier and a history of shifting, steep paid-tier pricing.
A disk-native photo cataloguer and batch editor sold as a one-off perpetual licence, for photographers with large libraries who don't need Lightroom/Capture One-level RAW editing.
A cloud service for storing, resizing, optimizing and delivering images via API and CDN, aimed at developers building web and mobile apps that handle images at scale.
A Windows-only photo cataloging tool for large image libraries (50,000+ files), built by a single developer, sold as a one-time perpetual licence instead of a subscription.
Price published
No
Yes
Yes
No
Billed on
Credits; users are not billed
One-off perpetual licence; a cloud subscription is sold separately
Storage ($5 / 100,000 images stored / month), delivery ($1 / 100,000 images delivered / month), and transformations (first 5,000 unique transformations/month free, then $0.50 / 1,000 unique transformations/month). A unique transformation is billed per distinct parameter combination (e.g. same image at 100x100 and 200x200 counts as two). Storage/delivery charges apply only to images hosted in Cloudflare Images; transforming externally-hosted images is billed only under transformations.
Perpetual licence, no subscription
Deployment
Cloud
On-premise
Cloud
On-premise
Free plan
Yes
No
No
No
Free trial
Yes
Yes
No
Yes
Transparency index
60%
90%
Not checked
60%
Most common complaint
The free tier is described in detail while the paid tiers are named only
The published prices are promotional and dated; list price is roughly double
Not checked
Windows only, so it is out of the question for a team on Macs