Verdict
An enterprise DAM module within Adobe Experience Manager, for large organizations managing thousands to millions of brand assets across marketing channels.
An on-premise DAM known for deep metadata and search, for existing Portfolio users who size and maintain their own server, now under Axle AI ownership after a March 2026 acquisition.
A visually organized, board-based DAM for photo/image-heavy creative and marketing teams, with a genuinely usable free tier and a history of shifting, steep paid-tier pricing.
An on-prem, cloud or hybrid DAM aimed at likely DACH-region enterprise manufacturers who need to keep data in-house, with a public review record too thin to lean on without running your own trial.
Price published
No
No
No
No
Billed on
No public price list; sales quote required for both packages (Prime and Ultimate). Adobe's own on-premise product description sheet lists separate license metrics per component — AEM Assets itself is licensed 'Per Instance', 'Users' are licensed 'Per User', Brand Portal is licensed 'Per Brand Portal User', and Dynamic Media/Personalized Media are licensed by 'Page Views per month' — so billing is multi-metric and only available via custom quote, not a single flat per-user or per-GB rate.
Quoted per customer; the licensing model was preserved through the change of owner
Credits; users are not billed
Quoted per customer
Deployment
Cloud, On-premise
On-premise
Cloud
On-premise, Cloud, Hybrid
Free plan
No
No
Yes
No
Free trial
No
No
Yes
No
Transparency index
Not checked
25%
60%
20%
Most common complaint
Not checked
It changed hands in March 2026, so anything written before that date describes it as an Extensis product
The free tier is described in detail while the paid tiers are named only
No prices, though it does name three deployment models including fully managed on-premise