Verdict
An enterprise DAM module within Adobe Experience Manager, for large organizations managing thousands to millions of brand assets across marketing channels.
A DAM offered as both cloud and on-premise, aimed at small-to-mid teams that want fast metadata-driven search over large asset libraries and want files to stay on their own infrastructure.
An on-premise DAM known for deep metadata and search, for existing Portfolio users who size and maintain their own server, now under Axle AI ownership after a March 2026 acquisition.
A DAM module bundled inside the Optimizely CMS/Content Marketing Platform/DXP, for teams already on Optimizely who don't need best-of-breed asset management, bulk operations, or metadata governance.
Price published
No
No
No
No
Billed on
No public price list; sales quote required for both packages (Prime and Ultimate). Adobe's own on-premise product description sheet lists separate license metrics per component — AEM Assets itself is licensed 'Per Instance', 'Users' are licensed 'Per User', Brand Portal is licensed 'Per Brand Portal User', and Dynamic Media/Personalized Media are licensed by 'Page Views per month' — so billing is multi-metric and only available via custom quote, not a single flat per-user or per-GB rate.
Annual subscription covering all features, integrations, updates and support
Quoted per customer; the licensing model was preserved through the change of owner
Quoted per customer
Deployment
Cloud, On-premise
Cloud, On-premise
On-premise
Cloud
Free plan
No
No
No
No
Free trial
No
No
No
No
Transparency index
Not checked
30%
25%
0%
Most common complaint
Not checked
Like the platforms it competes with, it asks for a form submission before naming a price
It changed hands in March 2026, so anything written before that date describes it as an Extensis product
Not one tier and not one figure on the pricing page