Verdict
A quote-only enterprise DAM (formerly Widen) built on configurable metadata and external sharing portals, for organisations already standardised on the Acquia stack.
A DAM module bundled inside the Optimizely CMS/Content Marketing Platform/DXP, for teams already on Optimizely who don't need best-of-breed asset management, bulk operations, or metadata governance.
A combined PIM and DAM platform for managing product data and media, built for SMB and mid-market ecommerce brands, manufacturers, and agencies.
A disk-native photo cataloguer and batch editor sold as a one-off perpetual licence, for photographers with large libraries who don't need Lightroom/Capture One-level RAW editing.
Price published
No
No
Yes
Yes
Billed on
Organisation size, user count, storage volume and feature set
Quoted per customer
Tiered plans priced by SKU (product) count, not by user seat — all plans include unlimited user seats. Each tier also caps monthly AI credits, API calls/hour, and DAM file storage + CDN traffic (GB/month). Standard is free (500 SKUs, 50GB storage); Pro is $499/mo (50,000 SKUs, 750GB storage); Enterprise is custom/quote-only (unlimited SKUs, custom storage). Optional flat-fee add-ons (Product Feeds $300/mo, Brand Portals $300/mo, Product Data Sheets $200/mo) and one-time onboarding fees ($0 / $3,000 / custom).
One-off perpetual licence; a cloud subscription is sold separately
Deployment
Cloud
Cloud
Cloud
On-premise
Free plan
No
No
No
No
Free trial
Yes
No
No
Yes
Transparency index
20%
0%
Not checked
90%
Most common complaint
Cost depends on four variables at once, none of them priced publicly
Not one tier and not one figure on the pricing page
Not checked
The published prices are promotional and dated; list price is roughly double