PicaJet
Search Build shortlist

Pimcore, Cloudinary, Mylio, Optimizely

Side by side on what we have verified on each vendor’s own pages. Where a fact was not checked, the table says so rather than leaving a blank that reads as “no”.

What decides it · Runs on your own servers

If the files genuinely cannot leave your infrastructure, this is not a close race — the platforms marked No below should not be on the call at all.

Pimcore

Yes

Cloudinary

No

Mylio

Yes

Optimizely

No

Everything else

Pimcore
Cloudinary
Mylio
Optimizely
Verdict
An open-source PHP/Symfony platform unifying PIM, DAM, CMS and MDM on one codebase, for teams with in-house developers or an integrator partner rather than a marketing team wanting to self-serve.
A developer-facing image and video transformation API and CDN, billed from one pooled credit balance covering storage, transformations and bandwidth together.
A peer-to-device photo sync and library tool for individuals and families with photos spread across computers, phones and tablets who want them synced without uploading to a public cloud.
A DAM module bundled inside the Optimizely CMS/Content Marketing Platform/DXP, for teams already on Optimizely who don't need best-of-breed asset management, bulk operations, or metadata governance.
Price published
Yes
Yes
No
No
Billed on
Annual licence per edition, not per user
Credits: one credit is 1,000 transformations, or 1 GB of storage, or 1 GB of video bandwidth
Personal, Family and Business plans; no amounts on the page
Quoted per customer
Deployment
On-premise, Cloud
Cloud
On-premise, Cloud
Cloud
Free plan
Yes
Yes
No
No
Free trial
No
Yes
Yes
No
Transparency index
100%
60%
50%
0%
Most common complaint
It is a broader platform than a DAM — some capability has to be built rather than switched on
Prices are published for the API but not for the DAM, so the product being compared with a DAM still has no price
Three plans are named and none is priced on the pricing page
Not one tier and not one figure on the pricing page

“Not checked” means exactly that: we have not verified it, not that the platform lacks it. Every other value was read off the vendor’s own pages on the date shown on each platform page.

What to ask on the demo

One question per platform, drawn from what actually goes wrong with it — not a generic checklist. Vendors run the demo; this hands the agenda back to you.

Pimcore It is a broader platform than a DAM — some capability has to be built rather than switched on — ask them to answer this in writing before the trial.
Cloudinary Prices are published for the API but not for the DAM, so the product being compared with a DAM still has no price — ask them to answer this in writing before the trial.
Mylio Three plans are named and none is priced on the pricing page — ask them to answer this in writing before the trial.
Optimizely Not one tier and not one figure on the pricing page — ask them to answer this in writing before the trial.

No email required — the page prints as it stands.