PicaJet

Frontify, Excire, Cloudinary, ResourceSpace

Side by side on what we have verified on each vendor’s own pages. Where a fact was not checked, the table says so rather than leaving a blank that reads as “no”.

What decides it · Runs on your own servers

If the files genuinely cannot leave your infrastructure, this is not a close race — the platforms marked No below should not be on the call at all.

Frontify

No

Excire

Yes

Cloudinary

No

ResourceSpace

Yes

Everything else

Verdict
A brand-management platform built around a single, always-current source of truth for guidelines, logos and templates, aimed at brand teams working with internal staff and external agencies.
AI-assisted photo search and culling software for photographers with large local archives, sold as a one-time purchase that runs without uploading files to the cloud.
A developer-facing image and video transformation API and CDN, billed from one pooled credit balance covering storage, transformations and bandwidth together.
An open-licence, self-hosted DAM for teams with in-house server admin capability, trading a free licence for the time to run upgrades, tune dependencies and troubleshoot it themselves.
Price published
No
No
Yes
No
Billed on
Monthly active users
One-off purchase, no subscription
Credits: one credit is 1,000 transformations, or 1 GB of storage, or 1 GB of video bandwidth
Self-hosted: no licence fee. Hosted: a user ceiling per tier
Deployment
Cloud
On-premise
Cloud
Cloud, On-premise
Free plan
No
No
Yes
Yes
Free trial
No
Yes
Yes
No
Transparency index
30%
60%
60%
60%
Most common complaint
The MAU model favours occasional users, but there is no figure to verify that with
The amount is not on the product page — it lives on the reseller’s storefront
Prices are published for the API but not for the DAM, so the product being compared with a DAM still has no price
The free route is genuinely free of licence fees but moves hosting, upgrades and support onto you

“Not checked” means exactly that: we have not verified it, not that the platform lacks it. Every other value was read off the vendor’s own pages on the date shown on each platform page.

What to ask on the demo

One question per platform, drawn from what actually goes wrong with it — not a generic checklist. Vendors run the demo; this hands the agenda back to you.

Frontify The MAU model favours occasional users, but there is no figure to verify that with — ask them to answer this in writing before the trial.
Excire The amount is not on the product page — it lives on the reseller’s storefront — ask them to answer this in writing before the trial.
Cloudinary Prices are published for the API but not for the DAM, so the product being compared with a DAM still has no price — ask them to answer this in writing before the trial.
ResourceSpace The free route is genuinely free of licence fees but moves hosting, upgrades and support onto you — ask them to answer this in writing before the trial.

No email required — the page prints as it stands.