PicaJet
Search Build shortlist

Brandworkz, Cloudinary, Piwigo, Contentstack

Side by side on what we have verified on each vendor’s own pages. Where a fact was not checked, the table says so rather than leaving a blank that reads as “no”.

What decides it · Runs on your own servers

If the files genuinely cannot leave your infrastructure, this is not a close race — the platforms marked No below should not be on the call at all.

Brandworkz

No

Cloudinary

No

Piwigo

Yes

Contentstack

No

Everything else

Brandworkz
Cloudinary
Piwigo
Contentstack
Verdict
A brand-guidelines and asset portal for mid-market marketing teams, with a genuine free tier that covers a branded guidelines page but not the full asset library or workflow tools.
A developer-facing image and video transformation API and CDN, billed from one pooled credit balance covering storage, transformations and bandwidth together.
A self-hosted, permission-based photo/video catalog with album hierarchies, tagging and a large plugin ecosystem, for archives and small orgs willing to maintain their own server as the library grows.
An enterprise headless CMS and composable DXP for developer-led teams needing multi-channel content delivery, with a native asset-management module that's newer and thinly reviewed.
Price published
No
Yes
Yes
No
Billed on
Number of users and the tier selected
Credits: one credit is 1,000 transformations, or 1 GB of storage, or 1 GB of video bandwidth
Flat price per account by storage; users are unlimited
Quoted per customer
Deployment
Cloud
Cloud
On-premise, Cloud
Cloud
Free plan
Yes
Yes
Yes
Yes
Free trial
No
Yes
Yes
No
Transparency index
40%
60%
100%
30%
Most common complaint
The free tier is named while the cost of the next step is not
Prices are published for the API but not for the DAM, so the product being compared with a DAM still has no price
A ten per cent price rise is announced for 1 September 2026
A free start exists, but the terms for moving to a paid tier are not on the page

“Not checked” means exactly that: we have not verified it, not that the platform lacks it. Every other value was read off the vendor’s own pages on the date shown on each platform page.

What to ask on the demo

One question per platform, drawn from what actually goes wrong with it — not a generic checklist. Vendors run the demo; this hands the agenda back to you.

Brandworkz The free tier is named while the cost of the next step is not — ask them to answer this in writing before the trial.
Cloudinary Prices are published for the API but not for the DAM, so the product being compared with a DAM still has no price — ask them to answer this in writing before the trial.
Piwigo A ten per cent price rise is announced for 1 September 2026 — ask them to answer this in writing before the trial.
Contentstack A free start exists, but the terms for moving to a paid tier are not on the page — ask them to answer this in writing before the trial.

No email required — the page prints as it stands.